Product Description

In this groundbreaking book, America's #1 corporate sales trainer proves to readers that closing does not have to be the most difficult part of the sale. In the third edition of Closing Techniques (That Really Work!), Stephan Schiffman takes a fresh and effective perspective on closing. Closing is not a battle—it's an art form. This informative guide provides salespeople with innovative techniques that make the old closing tricks seem obsolete.

Armed with field-tested techniques and expert advice, readers learn to throw down their swords and integrate the closing process into a professional, productive sales cycle that turns prospects into allies—not adversaries. Completely revised and updated, Closing Techniques helps salespeople:

· Develop a strong opening and closing
· Know the customer
· Keep it simple
· Set objectives for in-person sales meetings

Also featuring sample cold calling scripts and sales dialogues to help hone and sharpen closing skills, Closing Techniques is sure to remain an indispensable closing tool for salespeople worldwide.

Product Details

• Published on: 2004-05
• Number of items: 1
• Binding: Paperback
• 147 pages

Book Info
Provides practical advice and the wisdom of experience, to reinforce a common process for the sales professionals and create a sense of real time for closing sales. Softcover. DLC: Selling.

About the Author
Stephan Schiffman (New York, NY) has trained more than 500,000 salespeople at firms such as AT&T Information Systems, Chemical Bank, and Motorola. He is the president of D.E.I. Management Group and the author of many sales/marketing books, including: Cold Calling Techniques (That Really Work!), The 25 Sales Habits of Highly Effective People, The 25 Sales Strategies That Will Boost Your Sales Today, and many more.